Delivering the College & College-Bound Student Market

About the Network

theU Network includes access to over 30 premium publisher web sites, reaching a combined audience of 8.7 MM unique visitors monthly. Featuring content ranging from study guides to campus specific news and entertainment, the network allows advertisers to immerse their messaging in every aspect of the student life-cycle. As a successful branding and customer acquisition vehicle for leading consumer and higher education brands, theU.net has helped companies of all sizes succeed in the student market.

Sample Sites

Third party measurement via Quantcast (as of December, 2008)

BookRags

Study guides and reference materials
Monthly unique visitors: 4,400,000
Monthly page views:19,400,000
www.bookrags.com

College Confidential

College advice discussion forum
Monthly unique visitors: 667,500
Monthly page views: 13,500,000
www.collegeconfidential.com

CollegeOTR

The leading campus blog network
Monthly unique visitors: 828,000
Monthly page views: 6,000,000
www.collegeotr.com

Peterson's

College search and selection resources
Monthly unique visitors: 575,000
Monthly page views: 5,800,000
www.petersons.com

Quintessential Careers

Career and job search advice
Monthly unique visitor: 1,700,000
Monthly page views: 9,200,000
www.quintcareers.com

theU

Online video tours of college campuses
Monthly unique visitors: 27,800
Monthly page views: 504,400
www.theu.com

Testimonials

"The team at theU has done a great job creating a fun, innovative solution to the challenge of cutting through media clutter to get the attention of the 17-22 year-old audience."
- Natalia Cox, Student Marketing Director - DELL University

"theU developed an extremely unique and fresh program for Citi. They understand the nuances of the student marketing business and were able to create an effective program which students responded to. We look forward to a long partnership."
- Ted Stauderman, Vice President of Marketing - Citi Cards

"theU did an AMAZING job! Your team created a lead generation campaign that helped University of Phoenix differentiate and prioritize its offering in the minds of students, generating a significant value for our brand and direct response marketing efforts. The video lead generation campaign you created is our best marketing tool. Very well done!"
- Beth Reabold - University of Phoenix
Contact us
For more information on theU Network please submit the below form and one of our sales specialists will be in touch with you shortly.






  • Size: 20+ sites reaching the college and college-bound student market
  • Target: 16 - 34 year-old students
  • Content: Student blogs, virtual campus tours, study guides, career advice & more